With Joico Guest Artist, Keya Neal

Just as every head of hair is different, every foiling technique is unique as well. Today, Joico Guest Artist and Texture vs Race founder, Keya Neal, is talking strategic impact on coily hair; her light-vs-dark foil approach is brilliant and perfectly tailored to her client. Check out Keya’s Blonde Life technique -- and enter to win our Foil Freedom Contest while you’re at it!
On the fold…
Here at Joico, we believe in equal-opportunity foiling – frankly, the more inventive YOU get, the more inspired WE are. Gone are the days of the one-technique-fits-all approach to lightening hair; thanks to Blonde Life Powder Lightener, you have the power and freedom to embrace ALL forms of folds! And, today, Laura explains why sometimes the simplest moves are the most effective.

Foiling for dimension: Keya’s pro tricks…




Watch Keya’s foiling technique, here:
Show us your Blonde Life foil game…
Let’s shine a light on the foil magic you love to create: Backwards? Forwards? Sandwiches? Packettes? Diagonal? Origami? Herringbone? However you stack ‘em, rack ‘em, and pack ‘em…we’re here to cheer you on! Enter Joico’s Foil Freedom Contest (#JoicoFoilFreedom) on social – your golden opportunity to “highlight” those mad foiling skills for a panel of celebrity judges; and win the experience of a lifetime.
GRAND PRIZE WINNER SCORES
A FREE ROUND-TRIP TICKET TO THE BTC ROAD TOUR IN L.A.
INCLUDING ENTRY TO THE STYLIST’S CHOICE AWARDS AND A HUGE SUPPLY OF BLONDE LIFE LIGHTENER.

Try Blonde Life Powder Lightener and show us how you fold. Need to get your hands on product?
GRAB IT HERE
Posts You Might Like: