Holiday Color in 10!20231227211423
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveLooking for a brilliant way to fit in all your clients for their holiday col...
This Popstar Pink Trend Rocks!20231221202123
Featuring Joico Celebrity Stylist, Jill Buck, of LA’s Salon Nine Zero One“Everyone’s favorite blonde popstar has been trending BIG TIME,” says Joico C...
Lavender Love20231217192554
With Joico Global Brand Ambassador and Artistic Director, Larisa LoveJoico Global Brand Ambassador and Artistic Director, Larisa Love, is famous for s...
Fall Blonding: Ribbons of Dimension20231115171546
With Joico Brand Storyteller, Olivia ThompsonIt’s time to unwrap one of the most beautiful blonde looks for fall – a strategic highlight from Joico Gl...
Natural Beige Foilyage20231018171903
Featuring Joico Guest Artist, Nathi VegaWhen your brunette client wants her blonde pieces to pop, try this Natural Beige foilyage technique from Joico...
Rosy Summer Hair Color Trend20230720050001
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveThe technique is magic on a client who…Has pre-lightened hair that always li...
Copper That Totally Pops20230622050056
Featuring Joico Celebrity Stylist, Jill Buck,of LA’s Salon Nine Zero One“Copper has been trending since the fall and it’s not going anywhere,” says Jo...
The Ultimate Pride Grwm20230620091737
Featuring Joico Master Artist, Brandon CorbittThere’s nothing more exciting than pulling out all the stops and creating cool hair for a special occasi...
The Color for Busy Moms: Golden Brunette Halo20230511111712
Featuring Joico Master Artist, Kyle Miller“My client is an on-the-go mother with three young kids,” explains Joico Master Artist, Kyle Miller, who ins...
Learn From Your Mistakes20230507111828
Featuring:Joico Brand Storyteller, Olivia ThompsonJoico Artistic Educator and Brand Content Creator, Mai HernandezThey say that failure is a form of l...