Featuring BTC Brand Content Creators Melissa Maloney and Sarah Cabral
What do Buttercream, Ombré, and the eternally beloved Lived-In Look all have in common? They’re on-fire blonde techniques that you can easily create with the Blonde Life collection, which is exactly what BTC Brand Content Creators, Melissa Maloney and Sarah Cabral deliver in this ultimate blonding guide for summer. Get all their formulas and pro tips (and scoop up your Blonde Life favorites on sale now, at various distributors nationwide).
BLONDE LOOKS THAT GIVE US LIFE…
MUST TRY: THE BUTTERCREAM BLONDE
Artist: Melissa Maloney

The concept:
Brighten the overall look (especially those dark/brassy ends) with an on-trend creamy blonde that’s become the new platinum. And accommodate a lower-maintenance grow-out by blending highlights.
Melissa explains…
“We are seeing more blondes to the root again, but I think people still want natural, lower-maintenance looks, and this technique achieves that happy medium. Also, these creamy blondes are neither too warm nor too brassy… they still have the brightness that you can’t really get with a silvery blonde.”





Formula 1 (Lightener): Blonde Life SilverLight Lightening Powder with 20 Volume Blonde Life Coconut Oil Developer
Formula 2 (Root Tap): Blonde Light Demi Gloss 8 Rooted (N) + 9 Titanium, equal parts with Blonde Life 5 Volume Blonde Life Coconut Oil Developer
Formula 3 (Gloss): BlondeLife Demi Gloss 10 Violet (V) + 10 Titanium (T) + Clear, equal parts with Blonde Life 5 Volume Blonde Life Coconut Oil Developer
MUST TRY: THE UPDATED OMBRÉ BLONDE
Artist: Melissa Maloney

The concept:
Camouflage and blend a four-month gray grow-out; bump up the lightness for summer by focusing on the face frame, while giving the rest of the hair a lived-in vibe for easy maintenance.
Melissa explains…
“Pushing the tease tight to the root is important for this technique because it gives you a nice blend and a rooted look. BUT, in order to blend the gray, the highlight needs to come up to the root. Pushing that tease helps get that lightener up high enough.”





Formula 1 (Lightener): Joico Blonde Life Lightening Powder with 20 Volume Blonde Life Coconut Developer
Formula 2 (Root Smudge): Joico LumiShine Demi Permanent Liquid Color 6 Silver Blue (SB) + 7 Silver Blue (SB) equal parts with 5 Volume LumiShine Developer
Formula 3 (Gloss): Joico Blonde Life Demi Gloss 10 Titanium (T) + 10 Silver Blue (SB) equal parts with5 Volume Blonde Life Coconut Developer
MUST TRY: THE LIVED-IN BLONDE WITH MONEYPIECE
Artist: Sarah Cabral

The concept:
Punch up the blonde for summer with a nice, cool, lived-in tone; plus add the bombshell brightness of that perfect money piece.
Sarah explains…
“To achieve this look, Sarah pre-sectioned the money piece, created diagonal sectioning up to the part line, tipped out the ends where needed, and teased the top section. “Leaving depth at the root makes it super lived-in,” she says. ”





Formula 1 (Lightener): Blonde Life SilverLight Lightening Powder with 20 Volume Blonde Life Coconut Oil Developer
Formula 2 (Gloss): LumiShine Demi-Permanent Liquid Color 10 Blue Violet (VG) + 10 Natural (N) with 5 Volume LumiShine Developer
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