Ready to be influenced? Joico products – including our bond-building baby, Defy Damage — have been causing a virtual online buzz, with tons of 5-star reviews on Amazon and Ulta. You’ve got to read what the fans are saying – honestly, we couldn’t make this stuff up!
GET INFLUENCED…
Defy Damage Protective Conditioner
☆☆☆☆☆ 5-Star Review on Amazon: “My hair dresser recommended this shampoo and conditioner for my hair for damage control as I color my own hair every 8 weeks. This is by far the best product I’ve ever used! Not only does it smell absolutely wonderful, I noticed the improvement on my hair immediately. I’m very impressed with this product. It’s well worth every penny spent on it for sure!”
The upshot: They love the transformation.
Defy Damage Sleepover Overnight Nourishing Treatment
☆☆☆☆☆ 5-Star Review on Ulta: “I love this product. I have stuck with this ever since my stylist colored my hair blonde and introduced this product. With blonde hair on Asian, our hair does dry out tremendously, and after each shower it dries up more. However, this product absolutely helps my hair regain that shine and moisture it needs. It’s not oily, it helps soften it. I use it after every shower on my damped hair then brush out. Bonus is that it smells amazing. This small bottle goes a long way as well. Just about 4-5 pumps each use for my thin hair. Try it out for yourself. I love it.”
The upshot: They love how it re-hydrates hair.
Learn More about Defy Damage Sleepover Overnight Nourishing Treatment…
Moisture Recovery Moisturizing Shampoo
☆☆☆☆☆ 5-Star Review on Ulta: “As the week goes by, my hair gets drier rather than oilier. I have to wash and condition my hair in order to make it feel soft again. Joico Moisture Recovery is the best! It doesn’t weigh my hair down, but it cleans it and prepares it for detangling/combing.”
The upshot: They love the soft feel.
HydraSplash Hydrating Conditioner
☆☆☆☆☆ 5-Star Review on Amazon: “Title says it all. I have dense, super fine, slightly wavy, virgin hair down to my waist and it can be a struggle to find a conditioning product that feels moisturizing enough without making my hair feel heavy and lank. This stuff feels sooooooo nice in my hair, and it smells amazing! I use it after the Joico volume shampoo and it’s a great combo for my hair type.”
The upshot: They love the light moisture and amazing scent.
HydraSplash Hydrating Gelée Masque
☆☆☆☆☆ 5-Star Review on Amazon: “Joico does it again! I’ve been an Oribe haircare and IGK haircare fangirl for forever. But Joico is a new-to-me brand that I wish I’d tried sooner. It’s hard finding products that don’t weigh down my thin + fine hair. This one actually works, and smells good while doing so. Highly recommend to all my fellow fine-haired ladies and gents.”
The upshot: They love how it doesn’t weigh down fine hair.
YouthLock Shampoo
☆☆☆☆☆ 5-Star Review on Amazon: “The reviews and the ad-hype match for a lovely change! This shampoo and conditioner (I bought both) DO make my dry curly hair super shiny and healthy! I noted an astonishing but immediate lessening of shedding, and trust me, I shed worse than my dog so this is huge for me!”
The upshot: They love how it helps with hair fall.
YouthLock Treatment Masque
☆☆☆☆☆ 5-Star Review on Amazon: “Being in the beauty industry for over fifteen years, I have tried all kinds of products. I haven’t been this in love with a product since I found the It’s A 10 line. This conditioning mask is absolutely worth every penny. Every penny. We have super hard water and it gets so hard trying to combat the effects of it. This is the first conditioner (of many) that leaves me hair feeling silky and beautiful once it’s dry. I don’t even have the need to spray in shine spray and I usually need to. Love, love, love this stuff.”
The upshot: They love the silky, beautiful results.
