It all begins at the salon
In creating her Power Bang look – a dimensional, warm beige with a pop of color at the bangs (see formula, below) — Larisa integrates Defy Damage ProSeries right into her color technique. “You will see immediate results as Defy Damage ProSeries 1 and 2 makes hair 5x stronger, repairs broken bonds, results in 80% less breakage, and gives the hair overall health and shine.” (Bonus: They can even be used as a stand-alone treatment without color.)
Defy Damage goes home with the client
“I want my client to have the same protective benefits after she leaves the salon, so I always recommend the Defy Damage Home Care System with the following prescription: Wash hair 2x a week with Defy Damage Protective Shampoo and Conditioner; apply a pump or 2 of the Defy Damage Protective Shield on mid-lengths to ends; and use the Defy Damage Protective Masque once a week for 10 – 20 minutes. To maintain the consistency of healthy, shiny hair, it’s a must that they take home the Defy Damage Home Care System.”
Defy Damage goes home with Larisa
“There is no other product like Defy Damage, because it’s a bond builder and color protector all-in-one. Since using the System, I have seen my hair grow tremendously, because it’s not breaking on the ends anymore. I always use Joico Defy Damage ProSeries 1: Bond-Protecting Color Optimizer Spray in my hair before I do any lightening, toning, or even a trim.”
The products have a non-discrimination policy
“Defy Damage is powerful, but they’re not heavy products – which means they’re perfect for my fine hair, but also work amazingly well on my clients with thick, coarser hair.”
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Larisa’s tried-and-true System
“I always love to try out new products on myself first to make sure they do what they say they will; that way, I can feel comfortable making promises to clients in my chair. But the entire Defy Damage System has become my permanent routine. I use the Defy Damage Protective Shampoo and Conditioner religiously every time I wash my hair, which is 2-3x a week; I use the Defy Damage Protective Masque 1-2x a week, depending on how much heat I’ve put on my hair; I always apply Defy Damage Protective Shield on my mid-lengths to ends after every wash. And I even use the Defy Damage ProSeries 2: Bond-Strengthening Color Treatment once a week, leaving it on for a good 10 – 20 minutes.”
Defy Damage goes on the road
If you follow this color superstar on Instagram, you’ll know that she’s constantly on the go – jet-setting from show to film set to salon each week; but that intense schedule doesn’t stop Larisa from taking care of her own hair with travel-size renditions of her favorite product line. “I always make sure I bring my Defy Damage Protective Shampoo and Conditioner minis when I’m on the move.”
The Power Bang Formula
Formula 1: (Base) Vero K-PAK Permanent Color 6B + 6N + 6G with 20 Volume Vero K-PAK Color Veroxide
Formula 2: (Mids and Ends) Vero K-PAK Permanent Color 6G + 6B + ¼ oz 6N with VeroGlaze Veroxide
Formula 3: (Toner) Vero K -PAK Permanent Color 7B + 8N + 9G with VeroGlaze Veroxide
Post: Defy Damage ProSeries 2: Bond-Strengthening Color Treatment
